10 Viral Marketing Techniques That Drive Massive Amounts of Free Traffic to Your Website
Viral marketing is one of the most effective ways to promote your products and/or website.
The power of viral marketing is the ability to leverage on your website visitors to drive even more traffic to your website. Viral marketing gives you unmatched advantage and has the potential to drive massive amounts of free traffic without much effort on your part.
There are many viral marketing techniques that you can use to create a buzz about your website and/or products with little effort on your part.
In this article, I am going to share with you several proven viral marketing techniques.
Sound interesting? It will be even more interesting as you read on:
Viral marketing technique#1: Giveaway rights.
The concept here is to write short informative reports on a topic related to your website and then allow your website visitors and other website owners to give it away.
They could use it as hook to build an email list, as a bonus to their paid products or to their subscribers but it it entirely up to you to decide the extent of the rights advanced to them.
You could also develop website templates, graphics packages, videos,, software, scripts etc and give giveaway rights to them.
Viral marketing technique#2: Rebranding rights
Another practical viral marketing technique is to use rebrandible reports and software to encourage other people to get the word out about your website.
This works by allowing the people that come into contact with your products the ability to rebrand them with their own affiliate links and/or links to other products of their choice, thus giving them the incentive to pass them along.
Viral marketing technique#3: wordpress themes and plugins
This viral marketing technique is hot right now. The concept here is to create wordpress themes and plugins and then find a way to advertise your URL in them. The common way is to have your website Url linked to the wordpress theme name at the bottom of the blogs using the theme.
There is this site I found that uses this viral marketing technique very cleverly to promote their own site and an affiliate program at the same time. What eches.net essentially do is to provide some cool wordpress themes for free, of course with their website url at the bottom. Then at the download page for their free themes they have banners linking to some premium wordpress themes that earn them affiliate commissions. Smart, huh!
Viral markeing technique#4: using online videos
Online videos are increasingly being used by internet marketers to get the buzz out about their website and products.
There are many video sharing sites on the internet today and more and more keep sprucing up every day.
The top among the list is, you guessed, Youtube, actually owned by Google. Most of these video sharing sites are highly trafficked.
Taking the example of Youtube, it has an alexa ranking of three at the time of this writing.
What does that tell you? If you your video is popular, tens of thousands of people (it happens everyday) can view it. What if you had a link to your website somewhere in the video? Can you see the traffic potential?
Some smart marketers are even going to the extent of paying the owners of the popular vidz on youtube to have their links put in the description for the video.
Viral marketing technique#5: Blogging
Blogs were popularized by the youth market; there is no doubt about that. However, what started as a platform for teenage ramblings has since emerged as an important online marketing tool and more andmore businesses are catching up on the power of blogging.
By themselves, blogs are not viral, but with the advent of the modern technologies such as social bookmarking, tagging and ping, a blog (or a blog post rather) can easily go viral. (You damn lucky dude)
Viral marketing technique#6: Etchical bribes
This works by offering a gift to a website visitor if he/she In exchange refers X number of visitors to your website.
You can see this viral marketing strategy at work here and while at it, please refer a few of your friends (shameless me)
Viral marketing technique#7: Resale rights and private label rights
This may sound like a repetition of viral marketing technique number two above (giveaway rights) but I will nevertheless repeat it because it’s so powerful as a viral marketing technique that it deserves a mention.
Resale rights involve creating some product related to the topic of your website and/or products (could even be an affiliate product) and then offering people the right to resell them or even sell the resale rights to them ( in case of master resale rights) in addition to their own personal use.
Private label rights on the other hand allow the holder the rights to claim ownership or authorship to the product by putting their name on the product.
The extent of any rights whether resale or private label rights however varies from product to product.
There is one private label right by a smart marketer that actually got me thinking and nodding. The owner of this cool software advertised another product at the end of the installation instructions (nice catch, huh!).
Viral marketing technique#8: Viral Emails
This viral marketing technique relies on the tendency of internet users to forward funny emails that they come across.
Do you get the picture? Those chain emails that keep making you laugh your head off. The ones that you forward to your friends only to get them back from a friend a while later.
What if you could get creative, design one and have your website URL right inside it? Can you see the potential?
Viral marketing technique#9: Monetary incentives
The most common method under this category of viral marketing techniques is starting an affiliate program.
By offer your affiliates a share of the proceeds from selling your products, you can easily have thousands of affiliate driving traffic to your website
However like I said in the previous post How to unleash the real power of viral marketing in your online business, although affiliate marketing is one of the most powerful and cost effective traffic generation strategies, it’s not the most sustainable method especially for information products.
Viral marketing technique#10: Forums and social networking sites.
Forums and social networking sites can go extremely viral. Most of them allow members to refer their friends and tend to receive much more traffic than normal websites.
Setting up forums and social networking sites I your own niche can, therefore, give you a major leverage and exposure toy your products.
For example, if you are in the dog training niche, you can start a dog-training forum. This is likely to get you tons of targeted buyers for your products since most people in your forum would most likely also be interested in your products.
In conclusion, viral marketing can send you tons of free traffic in record time if you are willing to tap into it. So, get creative .
If you enjoyed reading this article or have any questions or comments about it, please leave them by using the form below.
Related Posts:
How To Make Viral Marketing Work for Your Online Business
How To Trigger the Power of Viral Marketing With A Bang in Your Online Business
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I’ve already bookmark this article and will definitely refer this article to all my close friends and colleagues. Thanks for posting!
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good share, great article, very usefull for us…thank you
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